Monday, July 28, 2008

How to use Google Analytics for detailed site stats

You can register for Google Analytics here. Google Analytics is great for affiliates since a lot of the information can be used to tweak and modify your site to become more profitable.

You can see pageviews, how many of them were unique, how many left as soon as they got there, the average time spent on the site, how many of those visits were completely new people, how much of it was direct traffic (from people typing it in the address bar or from favorites), how much of it was referral traffic from other sites, and how much of it was from Google or other search engines.

So if search engine traffic was the lowest you could decide you wanted to work on that for instance, getting more backlinks or tweak keywords or something.

After registering you will see some HTML code. If your using blogger just go to Layout --> Edit HTML. Use ctrl+F to find the first head tag. And make sure you paste it directly before the head tag. The head tag will say "head" and have a "<" and ">" on the left and right side. So past it directly before the "<"

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